REVENUE GENERATION
REVENUE GENERATION
NZSO
New Zealand Symphony Orchestra
Project
The NSZO approached our team to assist them with researching and creating a new private program to generate revenue through direct sales.
Result
Following extensive research, we designed a direct sales strategy and implemented the program on the NZSO website which saw a 30% increase in revenue compounding each month.
Client
“Our new ticketing and upselling program has worked incredibly well, not just in increasing sales but by improving our relationship with all of our customers and supporters. This program has been integral to our success, especially during Covid lockdowns."
- NZSO Partnerships Executive